P.F. Chang's In Bloom was a spring campaign that highlighted their Cherry Blossom Martini along with a spring menu.

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I was tasked with making a video for their website home page to advertise the Cherry Blossom Martini & Limited Time Menu. There was limited content, so I repurposed a social media reel of a bartender preparing the martini. I also envisioned the cursive slowly writing itself like brush stroke paired with the calm flowered scene.